New Releases

History Queensland - Issue 2 - 4 Title : History Queensland - Issue 2 - 4
Author : Boolarong Press
More Details / Purchase
Icing on the Damper Title : Icing on the Damper
Author : Marie Mahood
More Details / Purchase
The Outback vs The Wild West Title : The Outback vs The Wild West
Author : Jack Drake
More Details / Purchase
The Wild West in Australia and America Title : The Wild West in Australia and America
Author : Jack Drake
More Details / Purchase
The Cattle Dog's Revenge Title : The Cattle Dog's Revenge
Author : Jack Drake
More Details / Purchase
Horsemen of the Outback Title : Horsemen of the Outback
Author : Don J. Corcoran
More Details / Purchase
The Murranji Track Title : The Murranji Track
Author : Darrell lewis
More Details / Purchase
Red Dust Rising Title : Red Dust Rising
Author : Marion Houldsworth
More Details / Purchase
Mawsons Last Survivor The Story of Dr Alf Howard Title : Mawsons Last Survivor The Story of Dr Alf Howard
Author : Anna Bemrose
More Details / Purchase
Whistle up a Storm Title : Whistle up a Storm
Author : Kevin Crowe
More Details / Purchase
History Queensland - Issue No 1 - No 4 Title : History Queensland - Issue No 1 - No 4
Author : Boolarong Press
More Details / Purchase
Surveying Success Title : Surveying Success
Author : Hilary Davies
More Details / Purchase
You'd Better Bloody Believe it Title : You'd Better Bloody Believe it
Author : John Gilfoyal & John Robbins
More Details / Purchase
Fern Vale or the Queensland Squatter - Abridged Title : Fern Vale or the Queensland Squatter - Abridged
Author : Rod Fisher
More Details / Purchase
Subs Down Under Brisbane, 1942-1945 Title : Subs Down Under Brisbane, 1942-1945
Author : David Jones & Peter Nunan
More Details / Purchase
Like a Lizard Lapping Dew Title : Like a Lizard Lapping Dew
Author : Coleen Heathwood
More Details / Purchase
Essential Law for Non-Lawyers Title : Essential Law for Non-Lawyers
Author : Dr Norman Katter
More Details / Purchase
ASIO: The Enemy Within Title : ASIO: The Enemy Within
Author : Michael Tubbs
More Details / Purchase
Home on the Range Title : Home on the Range
Author : Bill Casey
More Details / Purchase
Shadows of War on the Brisbane Line Title : Shadows of War on the Brisbane Line
Author : Graham Smith
More Details / Purchase
Nasho Daze Title : Nasho Daze
Author : Ron Parsons
More Details / Purchase
Betrayals Title : Betrayals
Author : Ian Callinan
More Details / Purchase
The Lornesleigh Legacy Title : The Lornesleigh Legacy
Author : Kay Bell
More Details / Purchase
Halfway to Hell Title : Halfway to Hell
Author : Laurie Woods, DFC
More Details / Purchase
Ordinary Men Extraordinary Service Title : Ordinary Men Extraordinary Service
Author : Chris Lowndes
More Details / Purchase
Tobruk's Easter Battle 1941 Title : Tobruk's Easter Battle 1941
Author : John Mackenzie-Smith
More Details / Purchase
Granville A Mother's Grief Title : Granville A Mother's Grief
Author : June Ollerenshaw
More Details / Purchase
Why It's OK to talk to your Dog Title : Why It's OK to talk to your Dog
Author : David Paxton
More Details / Purchase
Firebug Title : Firebug
Author : John Sullivan
More Details / Purchase
The Coffeeholic and the Cafe Title : The Coffeeholic and the Cafe
Author : Elizabeth Martin
More Details / Purchase
Diaries of a Stretcher-Bearer Title : Diaries of a Stretcher-Bearer
Author : Edward Munro
More Details / Purchase
The Morning Side of the Hill Title : The Morning Side of the Hill
Author : Marion Houldsworth
More Details / Purchase
The St Helena Story Title : The St Helena Story
Author : Jarvis Finger
More Details / Purchase
The Bird Man of Brisbane Title : The Bird Man of Brisbane
Author : Louis J Pigott
More Details / Purchase
Hull River Rolley Title : Hull River Rolley
Author : Pamela Galeano
More Details / Purchase
Marketing

All books should have a marketing plan if you want the book available for purchase. These are the main elements of your marketing plan:

The competition
Before you start the book, or if it’s completed, you should know what the book is competing against in the marketplace.

This will help you define what your book’s unique selling point is, who to sell the book to, what the style should be, and what topics it should cover.

For eg, if you wanted to write a book to help people plan their financial future, you should look at Noel Whittaker’s and other books to know what new things you need to do to make your book unique. Otherwise, why would people be interested?

Define your market
Who will be interested in reading it, in buying it? Think laterally and widely.

If you’re writing for older professionals, the style and tone of the book will be different from if you’re writing a funny book aimed at the youth market…or maybe you’re writing an academic style text book but you want people with lower levels of education to buy it…this will affect the language you use, the illustrations, and how you market the book.

What topics should/does it cover…?
Outline what the book should be or is about. Maybe the potential buyers are interested in a few topics but not the whole book…if the book is about how to run raise money for sporting organisations, marketing and PR people may also be interested, as would be athletes, and amateur and professional clubs.

Previous PageNext Page